ClassDojo, The Gold Star Sticker has Gone Digital

Remember the chart on the classroom wall? You know, the one with everyone’s names that had the colorful star stickers. Well, those charts are a part of the past now, but if you are like me, old enough to remember them, you also remember the pride one gold star could give you! That sense of pride is the basis for ClassDojo. The wall charts were classroom based, and parents never got to see them except on parent-teacher nights. After raising $21 million dollars, ClassDojo has created an app that can be shared with the class, and parents as well. This creates a unique and important support system for the child.

Encouragement is crucial to a young child, especially since daily learning and interacting can be so frustrating. Even with attentive parents and teachers trying from both ends, it can get a bit chaotic for the child caught in the middle where communications tend to break down. Class Dojo understands that parents today face more time constraints than ever with both parents working. The app helps the parents keep up with their child’s daily progress without having to jostle schedules for meetings. Teachers can message mom with updates and progress, thereby bringing the child’s support full circle again!

Each child has their own portfolio to share anything they want! By using cute monsters as avatars, they emphasize the hard work the child does instead of focusing on their intelligence. Praise for hard work promotes more hard work. Simply trying something that seemed intimidating can earn the child points and a new brag for their portfolio. By focusing on this aspect, children are more comfortable, and it builds a positive culture within the class. Results through effort are more attainable than placing children under labels or groups. All the ‘cliques’ begin to melt away because everyone can try!

Although it started out as a teaching tool, it has continued to grow to include parents and children. The creators also envision a future in which parents can use the app to pay for field trips, lunches, or class pictures. How many of us have triple sealed an envelope with cash in it, then buried it so far at the bottom of our child’s backpack that the teacher has to go on a search and rescue mission to find it?

Please visit them to find out more at: https://techcrunch.com/2016/04/15/classdojo-raises-21-million-for-app-to-make-parent-teacher-meetings-obsolete/

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